ALVERAWATY, K.; ROHMIATI, R. Strategi Campaign Samsung Galaxy A Series 2017 Melalui Event “The A Lab” dalam Meningkatkan Brand Loyalty. Jurnal ISIP: Jurnal Ilmu Sosial dan Ilmu Politik, [S. l.], v. 16, n. 2, p. 35–48, 2026. DOI: 10.36451/jisip.v16i2.555. Disponível em: https://jisip.jurnaliisipjakarta.id/index.php/jisip/article/view/555. Acesso em: 18 jul. 2026.