Pengaruh Website Design, Informativeness, dan Security of Online Transaction terhadap Customer Satisfaction

  • Nurlina Bangun 
    IISIP Jakarta
    Indonesia
  • Aisyah
    IISIP Jakarta
    Indonesia

Abstract

This article was written based on the results of research on the influence of website design, informativeness, and security of online transactions through the website on the customer satisfaction. The website researched is www.ucareindonesia.org which is organized by the Ukhuwah Care Indonesia Institute as an Amil Zakat Institution in Bekasi City. The method used is a survey of Ucare Indonesia customers (visitors) on the website www.ucareindonesia.org with the multiple linear regression analysis techniques. The sample was selected using a the purposive technique with the criteria being an active customer to donate. The results showed that the website design and informativeness of www.ucare indonesia.org had an effect on customer satisfaction. However, the security of online transaction website variable has no effect. The contribution of the influence of the three variables simultaneously is equal to 57%.
Keywords
  • : Customer; Informativeness; Satisfaction; Security of online transactions; Website design
Lisensing Information
Creative Commons License

This work is licensed under a Creative Commons Attribution-NonCommercial 4.0 International License.

How to Cite
Nurlina Bangun, & Aisyah. (2023). Pengaruh Website Design, Informativeness, dan Security of Online Transaction terhadap Customer Satisfaction. Jurnal ISIP: Jurnal Ilmu Sosial Dan Ilmu Politik, 19(1), 23–32. https://doi.org/10.36451/jisip.v19i1.69
Endnote/Zotero/Mendeley (RIS) BibTeX
References
  1. Arif, M., & Mahendra, A. (2021). Design of Ship Repair Yard Ranking Website Based on Customer Reviews. International Conference on Marine Technology.
  2. Chakraborty, Debarun (2019). Customer Satisfaction Towards Food Service Apps in Indian Metro Cities, FIIB Business Review, 1–11.
  3. Cheung, Christy M.K & Lee, Matthew K.O (2005) Consumer Satisfaction with Internet Shopping: A Research Framework and Propositions for Future Research, ICEC ‘05: Proceedings of the 7th international conference on Electronic commerce.
  4. Chung, K.-H., and Shin, J.I. (2010). The antecedents and consequents of relationship quality in internet shopping. Asia Pacific Journal of Marketing, 22(4), 473-491.
  5. Clow, Kenneth E. and Baack. (2012). Integrated Advertising, Promotion & Marketing Communication (5th Ed.).
  6. Dianata, Iman. Adelia, Patri. Jafarabadib, Mohammad Asgari. Karimic, Mohammad Ali, User-centred web design, usability and user satisfaction: The case of online banking websites in Iran, Applied Ergonomics, Volume 81, November 2019.
  7. Fernandus, F., Legowo, N. (2020). The Effect of Website Design, Website Security, Information Quality, and Perceived Ease of Use on Customer Satisfaction and Online Purchase Intention in Indonesia E-Commerce in Jakarta. Journal of Advance Trends in Computer Science and Engineering, 9(2), 1696-1703.
  8. Handoko. Laras Putri. 2016. The Effect Of Product Quality And Delivery Service On Online Customer Satisfaction In Zalora Indonesia, Jurnal EMBA, 1189, Vol.4 No.1 Maret 2016.
  9. Hsiu, Lin (2014). The Impact of Website Quality Dimension on Customer Satisfaction in the B2C E-Commerce Context. Journal of total quality management & business excellence, 18, 362-378.
  10. Jones, Alex Trengove., Anna Malczyk., & Justin Beneke. (2011). Internet Marketing: A Highly Practical Guide to Every Aspect of Internet Marketing.
  11. Kotler, P., & Keller, K. L. (2012). Marketing Management Global Edition.
  12. Kriyantono, Rachmat. (2010). Teknik Praktis Riset Komunikasi: Disertai Contoh Praktis Riset Media, Public Relations, advertising, komunikasi organisasi, komunikasi pemasaran.
  13. Laudon, Kenneth C.dan Laudon Jane P. (2012). Management Information System (9th Ed).
  14. Lovelock, C., & Jochen, W. (2011). Service Marketing: People, Technology, and Strategy.
  15. Nadhira, A., Nugroho, S.S. (2020). The Influence of Website Characteristics on Customer Satisfaction and E-WOM in Indonesia. Jurnal Siasat Bisnis, 24(2), 148-167.
  16. Schiffman, L.G., & Kanuk, L.L. (2010). Consumer Behaviour (10th ed).
  17. Setyaning, Alldila Nadhira Ayu, & Nugroho, Sahid Susilo (2020). The influence of website characteristics on customer satisfaction and E-WOM in Indonesia, Jurnal Siasat Bisnis Vo. 24 N0 2, 2020.
  18. Sugiyono. (2017). Metode Penelitian Kuantutatif Kualitatif dan R&D.
  19. Wang, Y., Hernandez, M. D., and Minor, M. (2010). Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task.
  20. Yusuf, Muri. (2017). Metode Penelitian: Kualitatif, Kuantitatif, dan Peneltian Gabungan Edisi Pertama.
Check for updates

Issue

Downloads

pdf

Statistic

Abstract Views
: 155 times
pdf
: 193 times